THE TEAM

WE ARE experts with a BROAD RANGE OF EXPERience across the performance apparel and tech industries.

  • Co-Founder, Chief Executive Officer

    With a degree from the David Eccles School of Business at the University of Utah, Dustin is a 3x founder with experience managing creative teams both in-house and through the respected creative agency he started in 2013, Stay Gold Marketing & Media. He is a brand and marketing expert having worked with core brands across the outdoor and active lifestyle industries with a deep understanding of how proper fit enables peak performance.

  • Co-Founder, Chief Operating Officer

    After developing her craft at university Cheryl worked at Arc’teryx as a product developer with a specialty in manufacturing for automation. She is a member of IEEE (Advancing Technology for Humanity) and OCAC (Open Circle Apparel Coalition) focusing on 3D made-to-measure tools as the solution to broad problems across fashion.

  • Chief Technology Officer

    Clyde (Chummy) has 30 years of technology experience in the finance, real estate, insurance, blockchain, and healthcare software industries. As a serial startup executive and former co-founding CTO, he has architected enterprise systems and led high-performing engineering teams supporting thousands of users. He has built and scaled multiple companies with successful exits.

CASE STUDY

MADE OUTDOOR

The idea behind MADE Outdoor started in 2020 with a vision of making the best possible ski and snowboard apparel for every single user. With MADE we proved the theory that technical apparel can be more inclusive, more sustainable, and more personal through custom, made-to-measure, and made-to-order systems paired with great design, high performance materials, and modern technology.

This vision expanded to spark the origins of 27K where our technology can have a bigger impact on the industry and allow more people to get the most out of their apparel.